The goal was to create a clearly structured and engaging website that reflects the center’s comprehensive “everything under one roof” concept. The focus was on providing an easy-to-follow guide through the wide range of services and an inviting tone that quickly helps patients, customers, and members find their way around.
For Reha-Train in Marktheidenfeld, I handled the website concept, web design, page structure, editorial direction, and technical implementation in WordPress. Since 1992, this fitness and health center has brought together rehabilitation, prevention, physical therapy, fitness training, fitness and health classes, naturopathy, and wellness under one roof. The challenge was to organize these diverse and closely interconnected areas digitally in such a way that patients, customers, and members could quickly find the relevant information, class schedules, training times, or booking options.
In terms of content, the website clearly guides users through the individual departments and services. Depending on their needs, users can immediately determine whether they’re looking for therapy, training, courses, prevention, relaxation, or specific appointment and contact options. This transforms a broad range of services into a clear structure that provides guidance and connects the various areas in a meaningful way.
The design of the website is based on the center’s existing logo and brand colors. For the website, the colors were updated to fresher, lighter shades and combined with clean typography, generous visual areas and clearly organized sections. The result is a vibrant, professional website that showcases the versatility of Reha-Train and guides visitors through its extensive offerings.
(Translated from the German original)
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